Boosting online exposure for First National Real Estate
200% Increase In
Conversion Rate
230% Increase In Average Time on Site
300% Increase In
Email Signups
500% Improvement In Returning Visitors
Background
First National engaged GMG to assist with increasing brand exposure across all traffic sources most relevant in western and northern Victoria.
Mission
Increase brand exposure for Internet users looking to invest and purchase property in the targeted areas.
Methodology
GMG utilised several propriety tools to identify key demographic and markets for First National.
Process
Throughout the process, GMG was able to help First National recognise their target market and how to effectively target them for First National services. By leveraging digital tools, GMG continues to keep First National up to date and optimised.
"GMG has helped us increase our exposure during a time when the real estate market was going through a slow period, now we are reaping massive rewards with there unique approach."
-Anna Fabrizia
Head of Marketing, First National Real Estate
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